Arval, Europe’s leading fleet and fuel management company, has been recognised at the prestigious Fleet News awards for its road safety performance winning the Fleet Safety award. Arval beat strong competition to the prize by demonstrating how its road safety activity is helping to reduce deaths, injuries and the overall risks facing drivers.
To do this, Arval showcased two key initiatives that support the company’s long term commitment to improve the safety of its customers, business drivers and all other road users: The first was the Arval Road Safety Forum, an industry-leading working party that has been crucial in sharing ideas, good practises and spreading safety messages amongst corporate companies. The second was the Arval Road Safety Seminar which brings companies face to face with the often shattering consequences of an accident, using real victims and professionals from the emergency services to provide a powerful message.
The judges commented: “Arval’s initiatives are really making a difference to fleet operators. It is putting safety at the centre of fleet culture by providing an environment where companies can share best practice. It is refreshing to see a leasing company take an altruistic approach – it’s not selling a service, it’s giving something of value to fleets.”
The awards were held at the Grosvenor House Hotel, and organised by Fleet News, the most prominent publication in the fleet industry. Arval Chief Executive Officer, Jean-Marc Torre, collected the Safety award at the black tie ceremony in front of more than a thousand key players from the fleet and automotive industries.
Both initiatives are the first-of-their-kind and form important elements of Arval’s wider commitment to road safety. Underpinned by a Road Safety Charter and steered by a Road Safety Committee, road safety is an important part of Arval’s overall Corporate Social Responsibility (CSR) approach. This has included Arval signing up to the EU Road Safety Charter and becoming a RoadSafe ‘Business Champion’.
In 2009 Arval won four major industry awards spanning the areas of innovation, customer service, leading products and driver safety. With this latest victory, Arval is making good progress towards continuing that trend into 2010.
