Rubber Dragon have been developing websites and web publishing systems in Swindon for almost 10 years and following the launch of a new Content Management System (CMS) they are seeking to partner with a local company with expertise in selling IT systems to media and publishing firms such as newspapers and magazines.

The new CMS has been custom built for Swindon Link Magazine – www.swindonlink.com – and allows multiple administrators to easily add content such as news stories, features, events and advertising. The system also includes a links directory, a photo gallery and classified ads section. User interaction is also an important part of the offer: website users themselves are able to comment on stories and add content.

“We have always been focused on design, functionality and creating compelling websites,” said Chris Bulzacki, managing director at Rubber Dragon. “Whilst this has helped us to build up a loyal client base, we have missed out on higher value projects because we just aren’t sales orientated. However we believe we’ve developed an exciting vehicle for newspaper and magazine publishers to easily and clearly deliver their unique content and generate increased advertising revenues, now we need to work with someone who can effectively explain that to prospects and convert their interest into sales.”

Full details at www.rubberdragon.com/cms